With over eight years of experience in the beverage and consumer goods industry, Megan has a proven track record of increasing social engagement, PR activity, and ROAS year-over-year. She has a passion for New England heritage brands and has worked on Samuel Adams, Twisted Tea, Truly Hard Seltzer, Harpoon Brewery, Muck Boots, XTRATUF, City Year, and more over the span of her career.
Passionate about crafting the narrative and connecting with stakeholders through various communication platforms from press releases to OOH to viral TikTok’s, she thrives on driving change, innovation, and aligning the marketing vision with brand mission and goals. Her core competencies include PR, media buying, social media strategy, content development, influencer partnerships, and analytics. She’s a lifelong Buffalo Bills fan – so you know she’s committed and loves to work hard and play hard.